Building a Virtual Membership Campaign
The best membership campaigns for 2020-2021 will be the ones that don’t require paper forms and payment to be collected at school. Virtual membership campaigns will do three things for your PTA: reduce face-to-face contact, reduce the time processing memberships, make it simple for members to start enjoying member benefits right away. Selling memberships online…
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Membership
Is Your PTA a Clique?
Sometimes, the reason more people don’t join your PTA is because they feel unwelcome. Whether warranted or not, your PTA may have a reputation as a clique. Overcoming this common issue can be challenging because it requires the focus and commitment of your group as a whole. The first obstacle to overcome – and the…
Category:
Membership
An Update on the Proposed National PTA Dues Increase
WSPTA Shares Your Feedback with National PTA, Requests Your Additional Input Grassroots Engagement. Powered by PTA. Washington State PTA recently conducted a short survey with local leaders and members to gather preliminary feedback about the National PTA proposed membership dues increase that will be considered at the National PTA Convention in June. Thank you to…
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Membership
Membership Awards 101
Washington State PTA gives out two types of PTA Membership Awards: Membership Growth Awards and Membership Achievement Awards. Membership Growth Awards are automatically calculated and awarded to local PTAs and councils that reach the required criteria levels for Bronze, Silver, Gold or Platinum recognition. Your PTA can focus on the important work of enrolling members…
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Membership
Bringing Your PTA Membership Goal to Life
For most people who made a New Year’s resolution this year, it likely won’t be long before it becomes a struggle to stay focused on their goal. So why bother committing to resolutions at all? Well, for one thing, people who explicitly make resolutions are ten times more likely to attain their goals than people…
Category:
Membership
How to Launch a PTA Membership Incentive Program
Are you looking for a way to reinvigorate your PTA membership campaign? Consider starting a membership incentive program! It can be launched anytime during the year, often serves as the “tipping point” for folks who’ve been on the fence about joining, and can grab the attention of a whole new audience. Above all, it’s important…
Category:
Membership
Five Secrets to Signing Up PTA Members All Year Long
Sure, you may hear that “membership is year-round,” but how does that translate to actually getting new members for your PTA? To find out, we tracked down PTAs across the state that are successfully recruiting members well into the spring of each year, and we asked them to spill the beans! Here are the five…
Category:
Membership
Why PTA Membership Matters
If you strip away all that you’ve heard about when, where, and how to recruit PTA members, you may still find yourself grappling with the question of WHY? Why does it matter? The answer is this: Our power lies in our collective voice. As a member of your local PTA, you also belong to National…
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Membership
Who Can Be A PTA Member?
If your PTA is not recruiting members in order to get volunteers, suddenly the pool of potential members has expanded exponentially! So who can join your PTA? Any living person! Quite literally, as long as the potential member is human and alive, they can join your PTA. We do not discriminate based on geographic location,…
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Membership
Branding and Marketing Your PTA
Almost every PTA operates inside of another business – A SCHOOL. That means that, by default, the school gets credit for every program and event held there. It’s up to your PTA to communicate its ownership of the incredible things it’s doing. By raising awareness of your PTA’s far-reaching impact, you are building brand awareness.…
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Leadership
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Membership